Today I thought I’d write a little post about color theory, just for fun. Learning about color is very interesting.  I’ll explain the difference between warm and cool colors, and what each colors means.  Although I personally believe that any color can work for any design, sometimes knowing a bit about color theory can help point you in the right direction if you’re struggling to find just the right colors.

Warm colors

Red: Red is one of the most powerful and attention-getting colors. Red symbolizes passion and fire, love and lust. It has been proven to raise blood pressure and cause perspiration. Red reflects energy and can motivate an individual to take action. It can also symbolize war, violence, blood, and aggression.

Pink: Pink is the softer side of red. Pink is romantic, calming and feminine.

Orange: Vibrant and warm, orange is associated with autumn, pumpkins and Halloween. It inherits many of the traits of red, but is less passionate. Orange has been known to stimulate the appetite. As a citrus color, it can also symbolize health.

Yellow: Yellow symbolizes sunshine and warmth. It can mean hope, light and energy. On the other hand, it can mean weakness or illness, or symbolize cowardice.

Cool Colors

Green: Green signifies health and growth (vegetation) and wealth (money). Green symbolizes spring, renewal, and fertility. It can also mean jealousy or inexperience.

Blue: Blue is one of the most calming colors and is associated with the sky and the sea. It is considered to be a “safe” color and signifies intelligence, reassurance, and trust. Blue has also been known to be an appetite suppressant and can signify depression and sadness.

Purple: The combination of red and blue, purple is one of the most intriguing colors and symbolizes creativity. Purple is spiritual and mysterious. Deep purple is associated with royalty and richness while lavender is associated with romance and nostalgia.

Neutral Colors

Black: Black can represent power, elegance, and sophistication, but it can also represent death (Western culture), evil, anger and sadness.

White: White represents cleanliness, purity, and spirituality. It represents life and marriage in Western cultures, but it represents death in Eastern cultures.

Grey: Grey is the combination of black and white. It is a conservative color. Grey can symbolize security, maturity and reliability, but it can also signify gloominess and sadness.

Brown: We like to classify brown as a “special” color. Sometimes brown can be used as a neutral and sometimes as a warm color. Either way, brown represents credibility and stability, the hearth, home and the earth.